Preliminary investigation report Essay Example | Topics and Well Written Essays - 1000 words

Preliminary investigation report - Essay Example The company's target markets include local clients as well clients from foreign countries. The company's mission is to be able to offer innovative, web-based software products for land and water resource managers requiring efficient information access for operational, tactical and strategic planning. In more specific terms, the company's long-term objectives include t he following points. Within 5 years, the company's hope to earn $10 million in gross revenues, have an annual profit of 30% after tax, increase forest industry market share by 15% annually in BC and Western US, penetrate one new vertical market per year, be able to maintain the growth rate of in the vertical market by adding one project or client on an annual basis, and break into the international market by snagging a minimum of international projects per year in Asia. Several concerns and opportunities were mentioned. The first is to establish the company as a household name when it comes to land management software. The company also hopes to establish itself as a big brand name in providing consultancy services, training, and customization in the said field. In order to establish itself as a market leader in the local scen... In order to establish itself as a market leader in the local scene, one should have a lot of customers. To rake in more sales, the company should be visible to potential clients locally as well as abroad. With this end in mind, the company is keen on putting up their own website. This will serve not only as a information center to current and potential clients but will bring in more sales what with the ease of availing products online and within the comforts of one's home. The company, being global in scale has recently felt that the market is too large to maintain strong relationships with all potential buyers. The company has been used to utilizing direct mail to attract new clients. However, this method does not ensure that the brochures and advertisement material are reaching the decision makers of the target companies. The current advertisement setup uses mail-outs to special groups which have been selected based on predefined criteria. These are sent out every 2-3 months. Instead of doing this, focus on the key persons for such companies, send them emails and find out how they will be able to use the software, and if possible, set up presentation meetings over lunch or dinner. This way, with a clear void to fill, the goal is more focused and a strategy to present the product in the best way possible to the potential customer can be formulated. Also, contingency plans can be setup in case the client rejects the first approach. Moreover, if the correspondences would prove that the prospect is a dead end, it should send the signal that it's time to move on to other prospects, thus saving time. To determine the contents for a website, the researcher should be familiar with the operations of the company. Before the interview sessions, the

The relationship between animal play and human play Essay

The relationship between animal play and human play - Essay Example The most important thing that their studies reveal is the relationship between the animal and human play. Play in humans and animals reveal that animals are as intelligent and as evolved as humans are. The texts prove that if humans learn from the animal behavior of play, then their life will be more fun and natural, and this will lead to freedom from psychological, social and biological distress that humans suffer. The texts also reveal that play not only brings fun and enjoyment in human life, but also helps in preventing the development of lifestyle related problems like depression, anxiety and tensions, which are the root cause of various psychological, social and physical problems. In doing so, the texts send a strong message that even though play is a source of fun and enjoyment, it should be taken seriously. Analysis The article by Huizinga â€Å"Nature and significance of play as a cultural phenomenon,† and the lecture by Brown â€Å"Serious play: Why play is more tha n just fun,† aim at making the reader understand the importance that play has in human life. In doing so, they have explored the different areas of life that are affected by play. However, Huizinga and Brown have taken different approaches to explain the role of play. While Huizinga has explored the cultural and historical base to explain how play is embedded in the very fabric of human life, Brown has taken a biological and scientific approach to explain the same. Even though their approaches are different, there is one point which they both have tried to highlight strongly and that is the relation between the play of animals and play of humans. Relation between play of animals and play of human Huizinga, in his article â€Å"Nature and significance of play as a cultural phenomenon,† has explained how play of human beings is not just a cultural or social phenomenon but is a natural phenomenon. To support his argument, he has explained how animals also know how to play and have fun. In fact, Huizinga goes to the extent of saying that â€Å"animals play just like men† (Huizinga 97). To prove his point, he has given the example of dog’s play. Dogs use different ceremoniousness of attitude and gestures to invite other dogs for play (Huizinga 97). Their rules of play, like not hurting or biting while playing, are communicated and agreed upon in non-verbal language (Huizinga 97). In doing so, they experience tremendous fun and enjoyment (Huizinga 97). This also shows that the purpose behind ‘play’ is not just physical or biological, but is something beyond it (Huizinga 97). Huizinga points to a very important fact that animals do not wait for humans to teach them how to play but do so naturally and on their own (Huizinga 97). This fact that animals play as good as humans is also revealed by Brown in his lecture. In his lecture â€Å"Serious play: Why play is more than just fun,† Brown has referred to the strong similar ity between play of animals and play of humans. He has given the example of polar bear to show how animals follow rules and communicate in non-verbal language to indulge in play. He has described how a polar bear override the carnivorous tendencies when he gets

Exploring Sport Opportunities for Disabled

Exploring Sport Opportunities for Disabled Exploring sport opportunities for young athletes with different abilities Abstract The aim of the study is to develop a new terminology from the negative term of â€Å"disability† and to try and hava an inclusive system during physical activities in schools. In addition is tries to highlight the importance of having more inclusive sport opportunities for everyone and to improve the self-esteem of people with different abilities. In Malta few athletes with different abilities have the opportunity to be included into sport activities. In schools there is not much time allocated for persons with disability both during physical education lessons and also during break time. As the athlete with different abilities starts thinking seriously of sport activities he encounters a lot of mishaps primarily the over-protection from parents and organisers. In addition he also faces the disadvantage of the lack of sport opportunities for him. This reason led the researcher to investigate what is really going on, both during childhood when it comes to school activities i.e. physical education lessons, and at later later stage during adolescence and adulthood when it comes to sport opportunities offered by society. This study is made up of five chapters which start from the history and defenition of disability and ends up with the guidelines to a way forward. Introduction The aims of the study are: To try and transit from a terminology that might sound negative â€Å"disability† to a better word â€Å"Different abilities† To try and have an inclusive system during physical education in both primary and secondary schools To have more sport opportunities which include everyone both for leisure and also on a professional level To strengthen the self-esteem of persons with different abilities The study is made up of five chapters. Chapter 2 tackles the history of disability and sports. An overview of the study background and key terms used within the study investigation are also provided. Chapter 2 gives an overview of some basic terms and general knowledge related to disability and sports which give a better understanding of the aims of the study. An evaulation and illustrations from experts regarding sport and disability sectors also follow. Chapter 3 investigates the approach taken and the processes involved in achieving the dissertation objectives. Details of the sources used as well as a description of the method used to collect the primary and secondary research data are also provided. The study concludes with an evaluation of the achieved results in the previous section. The conclusions derived state the opportunities available and what can be really done to enhance further inclusion into sport for persons with different abilities, compared to the literature review findings. A study critique concludes the dissertation. CHAPTER TWO: History of disability 1.0 Introduction 1.1 History People with different abilities better known in society as people with a disability have always been in existence. For many different reasons they have become more present in the twenty first century than before. About ten percent of the population is considered to have different abilities and the parliament directives of the late twentieth century improved the accessibility and availability of services and facilities for this group which is considered to be the largest minority group in society. This resulted in more individuals with different abilities going along more easily with their daily living. These people are being more recognized in society even in sport. Athletes with different abilities have been participating since at least the last hundred years. However it has only been from recent times that these athletes started receiving the appreciation that they merit and have also been recognized as athletes. The roots of the link between sport and disability to disability sport started primarily during the 20th century and developed into a new movement. This movement has developed up to the point so as to include the complexity of its members and also restructuring of its aims and visibility. Athletic opportunities have expanded so as to have individual accomplishments of athletes with different abilities. These overlooked and unseen sportspersons are gaining increased recognition firstly as athletes and above all as humans with different abilities. Exceptional performances by top athletes with different abilities are purely seconds or tenths of seconds behind those of top able-bodied athletes, in sport disciplines like downhill skiing and swimming. Athletes with bi-lateral leg amputations finished a hundred metre race in 10.85 seconds and others with less severe impairments finished in even less time. A top male wheelchair athlete finishedd a marathon at an average of 3.5 minutes per mile and managed to complete marathons in almost ninety minutes or less, while a female wheelchair athlete did the same marathon in an hour and forty nine minutes. 1.2 Definition of Disability The terms functioning and disability must be defined clearly in order to understand the interrelationship between functioning and disability. The term â€Å"functioning† describes the functions and structures of the body. It helps to grasp an individual’s interaction with a health condition and the environmental and personal contexts. Disability is viewed as the result of the interaction between individual functioning and the environment when linked with a health condition. The level of difficulty is highly dependent on the degree of functional autonomy and independence of persons living with disabilities, be they sensory, physical or mental. Accordingly, functionality is defined as the ability to perform those activities necessary to achieve well-being through interaction between the biological, the psychological (cognitive and affective) and the social spheres (Sanhueza Parra, 2005), and whose loss entails the risk of disability and dependence. Care thus avoids what M orris (2001) terms the social construct of dependence, which negates the individual. For people with disabilities, respecting their right to care gives them access to assistance from others and to essential technical aids, and a physical and social environment that is adapted to their particular impairment. Following the environmental approach taken by WHO, functional autonomy may therefore be defined as the ability to perform functions related to daily life, such as those activities necessary to achieve well-being through appropriate interaction between the biological, the psychological (cognitive and affective) and the social. This enables the individual to live in the community with little or no help from others, albeit with assistive technology. (United Nations, 2012 pg 183) Very often, lay and, sometimes, professional people do not seem to make a distinction between such terms as Impairments, Dis-abilities, Handicaps. These are often taken to mean one and the same thing. But this is wrong. The World Health Organisation, in 1980, published a manual titled International Clasification of Impairments, Disabilities and Handicaps, whereby, three distinct and independent were proposed, each relating to a different plane experience. †¦ Disability is â€Å"any restriction or lack (resulting from an impairment) of ability to perform an activity in the manner or within the range considered normal for a human being†. It represents objectification of an impairment and, as such, reflects disturbance at the level of the person. †¦ Disability is concerned with abilities in the form of activities and behaviour a person`s body is expected to carry out as essential components of every day life, such as represented by tasks, skills, and behaviour. Disability signifies a departure from the normal in so far as the performance of the individual is concerned as opposed to that of the organ or mechanism. ( Troisi, 1992 pg 3 4) CHAPTER THREE:  LITERATURE REVIEW Young people are often seen as challenges to most people in society. This is exactly what the article â€Å"Positive Youth Development through Sport† edited by Nicholas L. Holt declares. According to Holt speaking from the perspective of Positive Youth Development (PYD), argues that young people are frequently pointed out as problems in society waiting to be solved. However young people are understood to embody potential, awaiting development. Holt points out that sport itself provides a developmental context that has been associated with PYD, but sport on its own does not lead to PYD. In fact he points out that in some environments there are instances when negative outcomes arise from sport participation. Thus it is the manner in which sport is structured and delivered to children that influences their development. Nicholas Holt quotes Larson and expresses that, organized activities can provide youth with opportunities to experience positive development. He states that sport is the most popular organized activity into which youth engage (Larson and Verma 1999). Both theory and research point out the importance of structural out-of-school-time (OST) activities as important assets in the positive development of youth (Mahoney et al. 2005). Holt in his article says that youth participation in organized sports has been linked to indicators of adolescent’s physical, social, psychological, and achievement related behaviour and development. Researchers (Barber et al. 2001: Eccles et al. 2003) found that, in comparison to non-participants, youth who participate in sport enjoyed attending school more, received more frequent educational and occupational support, had higher academic performance, longer periods of tertiary education by age 25, and attained a job at age 24 that offered autonomy and a promising future. Although there where diverse research findings regarding the relationsip of sport participation and alcohol use, some found a relationship between sport participation and a lower level of alcohol use (Peretti-Watel et al 2003). Other findings indicated a positive relationship between sport participation and alcohol use. Sport participation has also been consistently linked to a lower use of cigarettes, mariju ana, cocaine, and ‘other drugs’ (Page et al 1998). Furthermore it was also related to lower rates of depression and lower incidence of suicidal behaviour. Researchers and youth advocates have proposed important benefits of sports involvement. However, to date, little research has accounted for the dynamic ways in which youth spend their free time. A book entitled No one`s perfect, tells the story of a Japanese Boy who despite being born without arms and limbs he managed to do it his way into sport. This Japanese little boy, named Ototake, came home from school one day and told his parents he had signed up to play basketball. In contrary to other parents who would be delighted to such a request, they where shocked. Oto was born with no arms and no legs. Despite his disability, this extraordinary young man has always proven a hard-worker, rich in versatility and with an upbeat approach to life. This positivity served him as valuable as limbs. No Ones Perfect is his true account of how he slam-dunked one challenge after another, including basketball. Ototake says that thanks to having short arms and legs plus a wheelchair, he was a winner in the popularity department. He found himself always the centre of a circle of friends. With time the typical willfulness of an only child began to kick in. Ototake maintains that at first break time, when everyone would be playing tag in the playground, or physical education lessons, were dead boring for him since with his power wheelchair he could not keep up with his friends. Thus he usually yelled for them to come and play with him: â€Å"If you want to play in the sandbox, follow me!† Strangely enough, the kids who had been happily chasing one another a short while before would all troop after the wheelchair to the sandbox. Ototake highlights that looking back to school days, most people with disabilities admit that recess was the worst part of their day. This is that particular time when ordinary children, unless they are real bookworms, would enjoy. The main reason is that for disabled kids the forty five to fifty minutes of a class period pass quickly enough while they sit quietly in their seat, but during breaks, when they can`t join in the fun their classmates, they feel greater sense of isolation so they can`t wait for recess to be over.

Interpersonal Communication Problems Essay -- Communication Communicat

Interpersonal Communication Problems Over the telephone my boss gives me an instruction. I hear it, give my recognition, hang up then realize that I am not clear on exactly what it is that I am to do. Something about the proper way to add up my hours is the basic message, but the way she has explained it is not clear to me. Yet. As far as she is concerned, every word she spoke, that is, the way she described her instructions, was perfectly spelled out. She sits in her office confident that her explanation is clear, while I sit behind my desk like some detective trying to solve this great mystery. Although I understood every word she spoke, what she spoke does not register. No eureka bells are setting off. I have trouble decoding her words. I cannot apply the words she's "transmitted." I am experiencing communication problems. This happens all the time. As in the case just described, somewhere between her message and my reception of it, the meaning got lost. To the best of her knowledge, she has gone over a procedure that I have successfully grasped. But it remains unclear to me because I do not understand the way in which she is presenting it. To my boss, it is of course direct and sound, as it is from her mind that the words and thoughts are being emitted. However, as soon as they collided with my own thinking processes they lost complete lucidity. My faculties tell me she is talking but saying nothing sensible. Her faculties tell her her circular sentences are making sense. I periodically acknowledge what she is relaying. She keeps relaying. We are communicating. But are we really? Given this situation, one is led to consider whether it is possible that, that is, can it be that, true communication is impossible? After a... ...y did her presentation of the information pose a problem? Considering we should have understood each other by the virtue of the fact that we speak the same language, this should not have been the case. As a matter of fact, this case shows that even though we were using the same language I could not decipher her meaning. Her mind works in ways that mine does not. And if it is through our minds that we formulate information, then how can it be that what we are communicating will be received in its true form? No two minds work alike nor are their two beings which feel alike. Therefore, how can anyone know exactly what is being communicated? Each of us has a one-of-a-kind make-up. And though, yes, we do understand the use of words and their semantic properties, the fact that we even have to use words to effectively communicate alone makes true communication questionable.

Ethical Principles and Codes of Practice Essay

Ethical principles and codes of practice can provide guidance in day-to-day practice. Analyse Peter’s situation in the case study and come to a conclusion about what would be an appropriate response. This essay will analyse the ethical principles and code of practice in relation to the case study of Peter, a man suffering from Alzheimer’s disease and will suggest a course of action for Peter’s situation based upon the application of these principles and the code. It will do this by examining the term ‘ethics’ and will focus on four ethical principles found to be relative to the kinds of ethical issues and challenges met within health and social care settings, these will be applied to the case study. Peter’s situation is that of a man, who, at the request of his family, unhappily (but apparently necessarily), moved to Parkside Manor, a small residential care home. Of late Peter’s condition of Alzheimer’s disease has advanced and he has become progressively uninhibited. His behaviour has caused the staff to question Peter’s placement at the care home, as some of the other residents are beginning to become troubled and distresse d by his behaviour. Some staff feel that with the number of residents needing attention, Peter’s needs require more time than they have to give. However Peter’s family are resolute in their decision for him to remain at Parkside. ‘Ethics’ are defined as ‘the philosophical study of the moral value of human conduct and of the rules and principles that ought to govern it’ (Collins, 2006, p535). Individual values develop over time through socialisation, upbringing and experiences. These values when viewed on a personal level, guide individual actions. Individuals working in the health and social care setting also hold professional values derived from professional training and ideology. Decisions are made using both personal and professional values and all decisions will have an ethical dimension. Historically health and social care practitioners have been directed by principles and guidance, enabling them to develop what is described as a professional morality. Codes of practice have long been seen as regulations guiding practice, with clear standards of conduct (General Social Care Council, 2010, p 4). These usually include some exclusion’s such as disclosure of information but they mainly describe expected forms of conduct. In areas of health and social care ethical principles are used along with codes of practice to guide and enhance the decision-making process. These principles are related to a sense of doing the right thing or that which is moral and with ideas of what is good and bad practice (K217, Book 4, p28).This idea can be problematic and can be viewed both objectively and subjectively. If viewed from an objective point of view, who should be trusted to know what is the objective truth? If subjective, who is the one whose opinion should be listened to? Questions such as these are often at the core of dilemmas. Professionals working within health and social care environments do not just deal with decisions based upon the right and good. Consideration should also be given to ‘ethical dilemmas’, these are situations when two choices are apparent, both eq ual in morality and ethics (K217, Book4, p29). Pattison and Heller (2001) suggest, ethics and value issues thread their way through normal, daily health care practice, the interpretation of which is open to more than one explanation (K217, Offprints, p131). Although principles guide actions, there is still a need to assess a situation and devise an appropriate response. This assessment and response derive from an individual’s values and training as much as from principles. Ethical principles are important in the field of health and social care. Practitioners need to have the ability to make informed, ethical and justifiable decisions relating to the individuals in their care. This can be difficult when faced with a challenging case. Using a framework to develop a structured way of thinking through a particular ethical situation or challenge can be helpful. The ETHICS framework was developed to assist people working in care settings and offers a structured way of assessing a course of action in order to come to an ethically informed decision. It emphasizes the need to be able to select a course of action based upon guidance, information and established principles, as well as the individual’s beliefs. The framework requires practitioners to firstly, Enquire about the relevant facts of the case, Think about the options that are available to all involved, Hear the views of everyone (including service user, family members and relevant providers), Identify any relevant ethical principles and values which may help to guide the decision–making process, Clarify the meaning and consequences of any key values and finally Select a course of action offering supporting arguments (K217, Book4, p32). When taking into account the case study, four ethical principles will be examined. These are: respect for autonomy, non-malfeasance, beneficence and justice. The principles are seen as the starting points for the development of ethical approaches to care practice, providing a practical set of principles, which rather than offe ring direct answers to ethical dilemmas, set out useful guiding principles for practitioners when faced with controversial decisions (K217, Book 4, p34). In Peter’s situation, Autonomy or self-determination is complex. Respect for Autonomy refers to a commitment to respect the decision-making capability of an autonomous individual. Autonomy is the freedom to act as a person wishes, to be able to make decisions about their own life and not to be controlled by others. The case study points out that Peter ‘unhappily’ left his home, at the request of his family to move into Parkside Manor, indicating that Peter had no control over this situation. This lack of right to choose where he lives, directly impinges on Peter’s ability to be autonomous and make reasoned informed choices. Beauchamp and Childress (2009) identify two areas necessary for autonomy: Liberty or independence from control and Agency, the capacity for deliberate action (K217, Book 4, p39). When applying this principle to Peter’s case, it could be argued that a diagnosis of Alzheimer’s limits his capabilities to make decisions for himself, limiting capacity for intentional action and so reducing Peter’s ability to function as an autonomous individual. The codes of practice for social care workers (2010) state: ‘a social care worker must respect the rights of service users while seeking to ensure that their behaviour does not harm themselves or others’ (General Social Care Council, 2010, p9, 4.2). This causes a conflict of interest between Peter’s rights to act in a manner that he chooses and that of the other residents, who deserve to be able to move freely about the home without the risk of being upset or distressed by Peter’s actions. Staff may wish to take steps to minimise the potential risk of Peter’s behaviour causing mental harm and upset to other residents and by following risk assessment policies could asse ss the potential risks in this situation (General Social Care Council, 2010, p9, 4.2). Identifying harmful behaviour is multifaceted and open to interpretation. The assessment of risk could have serious consequences for Peter perhaps leading to a limiting of his rights and liberty in the interest of protecting others from harm (K217, Book 4, p60). Therefore over protection or unnecessary limitation could be considered an infringement upon Peter’s human rights (K217, Book 4 p65). The case study does not accurately point out if Peter has the mental capability to understand that his actions could be disruptive and upsetting for others. This being the case it may also be appropriate to talk to both Peter and his family about the situation in order to find a solution. As the code of practice maintains, ‘care workers must promote the independence of service users and assist them to understand and exercise their rights’ (General Social Care Council, 2010, p8, 3.1). It is suggested, that in cases where decision making capacity is deemed to be impaired, respect for autonomy may involve the care worker acting appropriately in an in dividual’s ‘best interests’ (K217, Book 4, p40). The difficulty here is that Peter’s best interests cannot be viewed without taking into account the best interests of other residents, care workers and relatives. This shows the limits of the code of practice in taking a narrow â€Å"ethical† view rather than trying to take a wider and more balanced perspective. Beneficence and the promotion of welfare are concerned with the provision of benefits and the balance of these against risk in the care and treatment of service users. It requires that care providers make a positive contribution to help others, not just refrain from acts of harm. It could be argued that in Peter’s case, moving into a residential setting may be seen as ‘doing good’. The theory of beneficence or ‘doing good’ is embedded in health and social care practice. Although, rather than being straightforward in its attempts to solve ethical dilemmas, beneficence can be viewed as being rather vague (K217, Book4, p34). The application of beneficence in Peter’s situation could be seen as a controversial one. The need to ‘do good’ in this situation could be seen to be against Peter’s best interests, as in the case of consent. The case study alludes to the fact that Peter’s family are making decisions on behalf of Peter and that the diagnosis of Alzheimer’s disease means that he is incapable of contributing to decisions around his care and wellbeing. It could therefore be argued that this results in a paternalistic approach to care, whereby the family (who are making decisions on behalf of Peter) may be guided by practitioners views of what is in Peter’s ‘best interests’ and in doing so may neglect the choice and personal responsibility of the individual (K217, Book 4, p36). However paternalism may be viewed as acceptable if it is proved that Peter’s autonomy or decision-making capacity is compromised. In this case it may be advisable to initiate an assessment of Peter’s mental health capacity in order to justify the families’ involvement in the decision-making process. Beauchamp and Childress (2009) claim, the philosophy of non-malfeasance is an obligation to do no harm. Unlike beneficence, which promotes welfare and concentrates upon positively helping others, non-malfeasance focuses upon guiding health and social care practitioners to avoid harm-causing activities, this includes negligence. Having a duty of care for a person or persons in care is an ethical concept, neglect is an absence of ‘due care’ the lack of which would be seen as falling below the standards expected by the law and code of practice. The principle of non-malfeasance can be difficult to apply in practice (K217, Book 4, p37). Peter has not been physically harmed himself, although it could be disputed that his behaviour around Parkside Manor could be having a detrimental effect on the wellbeing of the other residents who are beginning to be upset by Peter’s uninhibited behaviour. Section 3 of the codes of practice for social care workers may guide staff in pr omoting the independence of other service users (residents) in assisting them to understand and exercise their rights to autonomy. Also for staff to use the appropriate procedures and protocols in which to keep other service users safe from harm (General Social Care Council, 2010, p8, 3.1). As stated, Peter’s ability to make decisions about his care could be impaired, as in the right to choose where to live (which was made at the request of his family). However, maintaining Peter in his own home, as was his wish, would require extra resources such as daily social care help. If this was unavailable, Peter’s wish to remain in his home could be seen as detrimental to his health and wellbeing as his condition deteriorated and this would not uphold the principle of non- malfeasance. The moral principle of justice according to Beauchamp (2006) is fairness in the distribution of benefit and risk (K217, Book4, p42). It can be viewed as fair, impartial and suitable treatment for the autonomous individual. This suggests that everyone has the right to participate in the decision-making process surrounding the ir own treatment. This clearly is not the case for Peter, as he may no longer be classed as an autonomous service user and may not be able to articulate his needs or desires in respect of his care. In this case the staff may wish to assign a person as an advocate to represent and support (where appropriate) Peter’s views and wishes (General Social Care Council, 2010, p6, 1.2). The case study also identifies the staffs growing concerns about their own abilities to be able to give Peter the care that he requires, with some suggesting that his needs demand more time than they have available. The code of practice sets out clear guidelines for staff in Section 3, stating that any resource or operational difficulties experienced by the care worker is to be brought to the attention of the employer or the appropriate authority (General Social Care Council, 2010, p8, 3.4). Staff working within the care home are under increasing pressure to cope with the demanding behaviour that Peter displays and in this case may feel that they are neglecting the other residents because of Peter’s growing needs. This highlights the problem staff have in distinguishing fairly between those that are seen to need support and those that are not. Discrimination such as this all be it without intention of causing harm, raises questions of inequality. As highlighted, codes of practice and other ethical guidelines are not without their limitations. These limitations are often down to an individual’s freedom of choice and their views of what is right and wrong. Codes of practice deal in respect of that is the ‘norm’ not the ‘usual’ and at this point common sense and a corporate view are necessary. Using the four principles to analyse Peter’s situation is far from simple as the principles themselves are open to individual interpreta tion. The task for those directly involved in Peters care, such as family, professionals and the care workers at Parkside, is to ascertain their legal, professional and ethical positions and balance these against the need to protect and care for other residents and staff within the care setting. This may involve identifying ways to reduce the risk to others and to Peter’s dignity and privacy. As the code of practice states ‘a social care worker must respect and maintain dignity and privacy of service users’ (general Social Care Council, 2010, p6, 1.4). Some of the staff at Parkside have begun to question if the placement is an appropriate one given Peter’s growing needs. Staff at Parkside Manor could begin to examine ways of improving the care and support on offer to both Peter and the other residents by firstly initiating an assessment of Peter’s mental health capacity, in order for staff to better comprehend Peter’s level of understanding and to further meet his needs. This will form part of a support plan that will identify resources necessary to meet his growing requirements. The case study does not adequately highlight if Parkside Manor is equipped to deal with mental health problems such as Alzheimer’s or if the population is that of older residents with general care needs. One solution for the family may be to investigate the possibility of an alternative placement for Peter. Placing Peter in a more suitable setting where the staff are more used to dealing with conditions such as Alzheimer’s disease could enhance quality of care and increase Peter’s quality of life. Bibliography Collins, 2006, Collins Concise English Dictionary. Glasgow, HarperCollins Publishers. Open University (2010) K217, Adult health, social care and wellbeing, Chapter 14, Ethics in health and social care. Milton Keynes,The Open University Open University (2010) K217, Adult health, social care and wellbeing, Offprints, Swimming in a sea of ethics and values. Milton Keynes,The Open University General Social Care Council, 2010, Codes of Practice for social care workers. Available at: http://www.gscc.org.uk/cmsFiles/Registration/Codes%20of%20Practice/CodesofPracticeforSocialCareWorkers.pdf [Accessed 25/02/12] Gillon Raanan, 1994, Medical ethics : four principles plus the attention to scope. Available at: http://www.ncbi.nlm.nih.gov/pmc/articles/PMC2540719/pdf/bmj00449-0050.pdf [Accessed 09/03/12]

Crown Cork & Seal in 1989

Strategic issues and options open to Avery In order to develop a future strategic decision plan we have assessed Crown’s business with a SWOT analysis, keeping in mind all issues Avery has to consider. That implies an evaluation of the different strengths, weaknesses, opportunities and threats of Crown Cork’s business.The analysis is as follows: †¢ Strengths: Crown’s return on equity and total return to shareholders was ranked much higher than its competitors’, creating high value to its customers; Crown has a tremendous skills in die forming and metal fabrication, and they can move to adapt to the customer’s needs faster than anyone else in the industry; Crown’s research teams also worked closely with customers on specific customer requests. Weaknesses: Growth slowing in metal containers; the possibility of diversifying beyond the manufacture of containers was not at hand, because while Crown’s competitors had aggressively expand ed in a variety of directions, Crown had been cautious. †¢ Opportunities: expand its product line beyond the manufacture of metal cans and closures, since industry observers forecast plastics as the growth segment for containers in the 90s; Avery also considered the growing opportunity in glass containers; the bidding for all or part of Continental Can would almost double its size and make them even more international. Threats: Avery knew that most mergers in this industry had not worked out well; the challenge of taking two companies that come from completely different cultures and bringing them together; Potential bidders for all, or part of Continental’s operations, included many of Crown’s U. S. rivals in addition to European competition; the continuing threat of in-house manufacture of metal cans. Regarding to the strategic options which are open to Avery, we have thought about three options as the most profitable and likely ones.The first one would be to exp and its product line beyond the manufacture of metal cans and closures, aiming its business to the plastic container segment which held much promise. The second option would be to merge with Continental Can. It would provide them such size in metal can industry that they would be the highest can metal manufacturing company in the globe. The last option would be to remain on the metal can industry without merging with Continental Can. This option would be the less profitable one, but on the other hand it would be the less risky one.They would be able to try to improve even more its manufacturing process and taking advantage of its competitors’ diversification. The growth in metal can segment is supposed to be stuck, but maybe they would rise its market share reaching higher revenues to Crown’s shareholders. Metal container industry After the John Connelly’s reorganization and strategic changes, Crown competes in the metal containers industry, more specifically in the beverage cans market and the aerosol market.To compete in this market, since the seventies, Crown has developed a conversion from steel to aluminum cans and manufacturing them with the two-pieces model. The metal container industry has changed considerably over the last years. Since 1981 to 1989 the market has grown from 88,810 to 120,795 million of cans. This means that this industry has experienced a grown of 36% over the past 8 years period, representing 61% of all packaged products in the United States in 1989.For a better understanding of the metal container industry, we are going to present the Porter's five forces analysis: – Threat of new competition. We considered this force low due to the industry’s high barriers to entry. Some of these barriers are: a) High initial capital investment: Each two- piece can line plus its peripheral equipment needed cost approximately $20-$25 million. b) Strong rivalry among competitors: five established and experienced fir ms dominated the industry with an aggregate 61% market share. ) Low operating margins due to aggressive discounts of competitors. Thread of substitute products: a) Plastics: plastic’s market share has grown from 9% in 1980 to 18% in 1989. Plastic’s light weight and convenient handling contributed to widespread consumer acceptance. b) Glass: In the beer category consumers had certain preference with glass bottle that would work to its advantage in the coming years. Bargaining power of buyers: There were large buyers such as Coca-Cola Company, Anheuser-Busch Companies, Inc. , PepsiCo Inc. , and Coca-Cola Enterprises Inc.These buyers usually maintained relationships with more than one can supplier and they could punish poor service and uncompetitive prices by cuts in order sizes. In addition, many large brewers moved to hold can costs down by developing their own manufacturing capability. Bargaining power of suppliers: The country’s three largest aluminum suppliers were Alcoa, Alcan and Reynolds Metals. Aluminum prices increased by 15% while steel prices increased by 5% to 7%. – – – 1 – Intensity of competitive rivalry: In 1989, five firms dominated the metal can industry, with an aggregate 61% market share.American National Can held 25% market share, followed by Continental Can (18%), Reynolds Metals (7%), Crown Cork & Seal (7%), and Ball Corporation (4%). Pricing was very competitive among them. Most companies offered volume discounts to encourage large orders. John Connelly’s thrust to success Connelly’s arrival to the presidency of Crown brought about important changes in the way the company operated, the actions he took were actually beneficial for the company, taking it from bankruptcy to a situation of annual profits with annual revenues growth about 12%.To achieve the success, the company did not apply complex strategies, nor invested in neither revolutionary products nor innovative diversific ation; in his own words the plan was to apply â€Å"just common sense†. The company moved from a paternalistic leadership to a functional organization, Connelly also eliminated the divisional line and staff concept, he were able to reduce with this actions Crown’s payroll by 24% in less than two years. Another key to success was that they were focused on enhancing the existing product line.Connelly was not interested in researching new materials or packaging, because of that he closed the Central Research Facility, and worked closely with large breweries in the development of two-pieces cans. Even though it was not a company based on innovation, Crown worked closely with their customers to provide them technical assistance and to satisfy their requests. To successfully carry out its policy of controlling costs and improving quality, Crown also needed to focus its growth policies in developing countries, taking advantage of new business opportunities to expand its marke t share.Connelly emphasized national management wherever possible to develop the internationalization process. New challenges in the industry The most significant changes that are taking place in the industry are the more often using of plastic containers and glass bottles, and the diversification and subsequent consolidations due to low profit margins, excess capacity and rising material and labor costs within the metal can industry. Some competitors have invested in stuff such as insurance, energy exploration, glass containers or high-technology market.In our opinion, Bill Avery should respond with a thorough market analysis, assessing each of Crown’s options to keep its market share and then choosing the most profitable in terms of revenues and duration. Only once they have done this analysis, they are able to make the correct decision, which can be to remain in the metal can industry, the diversification to other segments of the market, or to merge with Continental Can. T hat implies the need to think deeply in each option before make the decision of either change Connelly strategy or remain in the same market segment with the same strategy. 2

Base Form of a Verb Definition and Examples

Base Form of a Verb Definition and Examples In English grammar, the base form of a verb is its simplest form. It exists without a special ending or suffix. Its the form that appears in dictionary entries. lt is also known as the  plain form, simple form, or stem. The base form of a verb functions as the present tense form for  the first- and second-person singular (e.g., I walk, You walk), and the first-, second-, and third-person plural (We walk, You walk, They walk). Said another way, the base form serves as the present tense form for all persons and numbers except the third-person singular,  which has the -s  ending (He walks, She walks, It walks).  Additional verbs can be created with prefixes added to the base verb, for example, overthrow  or undo. The base form also functions as the infinitive (with or without to) and as the present subjunctive  for all persons including the third-person singular. In addition, the base form is used for the imperative mood.   Examples of a Simple Verb Here are some examples of a simple verb, in different contexts: Present Tense Present tense is for action happening now. When I ring the bell, you leave the room.Men live in a fantasy world. I know this because I am one, and I actually receive my mail there. (Scott Adams) Infinitive An infinitive verb is used with to as part of a verb phrase.   I want to see the stars.Its always easier to learn something than to use what youve learned. (Chaim Potok, The Promise, 1967) Present Subjunctive Using the subjunctive tense indicates that the outcome isnt definite. The music teacher insists that John sing.The tour guide recommends that we travel in pairs. In the first example, although the teacher might insist, John might refuse to sing. In the second, some people could disregard the recommendation and go off on their own. Imperative The imperative is a command, with the subject implied as being you (second person). Take my car and drive yourself home.Go to the edge of the cliff and jump off. Build your own wings on the way down. (Ray Bradbury) A Building Block Verb The simple regular verb is used to build other verb forms by using suffixes. (Irregular verbs are beyond the scope of this article.) For example: Simple Past Tense Simple past tense is for action thats completed.   I walked to the store for some bread. Past Perfect Past perfect denotes action that took place before the most recent past action. I had eaten there last year on vacation, but on this years trip, we chose another place nearby.I had walked home after practice yesterday. Continuous, or Progressive, Tenses, and Gerunds Present continuous action is happening now and hasnt finished yet. The simple verb form takes on an -ing and becomes a participle.   I am walking home from school after practice. The participle can also be used for other tenses, such as future continuous.   I will be walking home from school later.   Past continuous shows something continued happening in the past. Contrast it with an action that happened and was then completed: We were walking home when a Stan drove by in his truck.   An -ing form used as a noun is a gerund. Walking is good exercise.

buy custom The Virtous Development of a Personality essay

buy custom The Virtous Development of a Personality essay Introduction The thesis statement of current research should be formulated as follows: The virtous development of a personality comprises the key prerequisites to successful and harmonic life. In this connection, the core objectives of the study shiould be delineated as follows: To analyze Macintyres approach to the nature of virtues. To investigate Noddings approach to the issue of occupation. To compare the judgments of both researchers. To contrast the judgments of both researchers. Despite being more abstract, Macintyres approach to the nature of virtues is more comprehensive and valuable due to the authors profound reasoning and sufficient substantiation. However, Noddings research offering practical solutions for future professionals should also be regarded as valuable. The Nature of the Virtues In the chapter 14 of the work After Virtue: A Study in Moral Theory Alasdair Macintyre makes attempts to evaluate both the implications and significance of virtues. To the authors point of view, there is no single understanding of the concept, notwithstanding the fact that the New Testament thinkers, Homer, Sophocles, Aristotle and medieval philosophers take into account the notion of virtues (Macintyre 181). Thus, it should be ascertained that virtues are interpreted through a wide range of rival and alternative conceptions. The first approach to virtues is exemplified by Homers artai including the physical strength as the most apparent example. In contrast to Homers approach to virtues, Aristotle is supposed to believe that magnanimity is the core human virtue (Macintyre 182). Also, the researcher takes into consideration Benjamin Frankins list of virtue in order to illustrate quite opposite comprehension of merits such as cleanliness, silence and industry. In addition, Benjamin Fr anklin accentuates on the drive considering it a partial virtue, whereas most of Greek philosophers deem it the vice of pleonexia (Macintyre 183). Other researchers taken into consideration by Macintyre include the New Testament thinkers and Jane Austen. Investigating five inconsistent approaches to virtues Alasdair Macintyre perseveres in disentangling two mutual issues: 1) - the problem of reasonable grounds for presuming on the existence of a shared concept of virtues; and 2) the problem of different theories expressed in philosophers discourses with regard to what a virtue is (Macintyre 183). In order to resolve the aforementioned problems the author starts with the description of the philosophers theories of virtues. As far as Homer is concerned, it should be clarified that a virtue, to the poets way of thinking, is a quality manifested through the obligation to do precisely what the clearly delineated social role requires (Macintyre 184). On the other hand, Aristotle argues t hat virtues being inherent to man as such should not be juxtaposed with specific social roles. Moreover, the New Testament thinkers envisage the issue of virtues in the same logical and conceptual frames as Aristotle does. In the context of Austens approach to virtues, it should be emphasized that er inheritance from Shaftsbury and Aristotle is augmented by the significance of social roles detected in Homers works. Hence, Jane Austen represents a synthesis of views in respect of virtues. Furthermore, Benjamin Franklins theory of virtues resembles Aristotelian teleological approach; however, Franklin has managed to substantiate it with the utilitarian suppositions directed towards the external rather than internal interplay between means and ends (Macintyre 185). All things considered, Alasdair Macintyre expresses confidence that it is possible to formulate a unitary core concept of the virtues disentangled from the above-mentioned opposing approaches. In this connection, the author ascertains that the concept of virtues is dependent on some social or moral circumstances: Homers social roles, Aristotles telos or Franklins utility. Having analyzed various aspects of human life, Macintyre provides a tentative definition of a virtue. Therefore, a virtue is considered an acquired human quality which enables those people who possess and exercise it to achieve particular goods which are internal to practices while the lack of such quality prevents people from attaining any of the aforesaid goods (Macintyre 191). Moreover, the researcher continues elaborating on the definition by explaining the essence of such phenomena as quality, practices and goods as well as investigating the correlations between them. Also, Macintyre has elucidated that virtues are partially dependent on their place in practices. However, the interplay between the unity of virtues and an individual human life has not been evaluated completely. Critical lessons Nel Noddings in chapter 8 Making a Living discusses the issues concerning education which may be useful in preparing students for an occupation. According to the author, it is better to focus on personal peculiarities which assist the progress of achieving occupation rather than accentuate on the nations economic needs and how individuals may best climb the economic/occupational ladder (Noddings 223). In this connection, the researcher endeavors to persuade readers that the objective of personal development achieved through a particular job is more valuable than high wages. Also, each student is proposed to cultivate a specific attitude towards the work of others. According to Noddings, such factors as realistic expectations, daydreaming, self-understanding, appreciation of economic interdependence and the ethics of occupations should be taken into consideration when providing vocational education (Noddings 217). As far as the question of realistic expectations is concerned, it may b e appropriate to assert that the author offers to maintain realistic expectations with regard to future occupation alongside with high expectations. Thus, the realistic expectations should also be valuable in order to fuel personal aspirations in the situation when high expectations have failed due to their unrealistic nature (Noddings 199). In the context of daydreaming, it should be claimed that Noddings convinces that daydreaming leads to productive thinking which facilitates preparation for the suitable occupation (Noddings 205). Likewise, the self-understanding and appreciation of economic interdependence may assist in establishing realistic expectations and happiness in the domain of occupation as well. Apartt from the above, a mental note should be made that the ethics of occupation also plays a crucial role in personal development. Comparison and contrast After everything has been given due consideration, the approaches of both researchers need to be compared and contrasted. In this connection, the similarities of the researchers arguments should be outlined in the following points: Both Macintyre and Noddings are disposed to think that people may achieve particular goods with the help of some qualities which are internal to practices. Macintyres unitary virtue should be juxtaposed with the aforementioned quality while Noddings internal motivations resemble it as well. Both of the authors examine the issue of personal development from the practical point of view. In Macintyres opinion a practice involves standards of excellence and obedience to specific regulations as well as attainment of goods (Macintyre 190). On the other hand, Noddings emphasizes the issue of personal development as an undeniable precondition for harmonic practical occupation (Noddings 223). Thence, Macintyres ideas of practices and excellence coincide with Noddings concepts of occupancy and personal development. According to Macintyre, practices should be discerned from institutions which may be called external goods (Macintyre 194). The institutions are involved in the processes of acquiring and distributing money, power and status. In Macintyres opinions, practices are impotent to resist the corrupting power of institutions without virtues including justice, courage and truthfulness (Macintyre 194). Similarly, Noddings resists the economic/occupational ladder bringing notice to the supremacy of personhood. Besides, it is possible to detect several discrepancies between the two approaches. They should be highlighted as follows: Macintyre conducts a rather speculative research based on the analytical review of philosophical arguments represented by Homer, Aristotle, the New Testament thinkers, Jane Austen and Benjamin Franklin. His theorizing is directed towards the formulation of a unitary concept of virtues. Noddings is more practical in her research. She seems to investigate all the pros and cons of contemporary education offering a new approach laying special emphasis upon such components of personal development as realistic expectations, daydreams, self-understanding, appreciation of economic interdependence and professional ethics. Her primal aim lies in preparing students for an occupation. Generalization and conclusion In the final analysis, it should be generalized that Macintyres account of practices seems convincing. It is possible to agree with the author that practices are impotent to resist the corrupting character of institutions without virtues. In the context of Noddings approach, it should be acknowledged that the intrinsic motivation plays a crucial role in education because it may incite students in situations when no external driver is found. It is possible to arrive at a conclusion that the thesis statement has been verified as true. Also, the research objectives have been completed. Buy custom The Virtous Development of a Personality essay

Applications of Artificial Intelligence and Associated Technologies

The AI or Artificial Intelligence is one of the significant and highly ambitious approaches in the field of science and technology since last six months ("Top 9 ethical issues in artificial intelligence", 2017). The risks associated with AI have been needed to be considered noticing its outstanding reach and capability. In this study the rise in queries about AI regarding the ethics are answered. They are put into the DET or â€Å"Doing Ethics Technique† format with proper analysis. 1. Various tools have been utilized by ICT, for human thinking. These have been capable to amplify the human brainpower. The power possesses a distant impact on human society. This is because it could manage different human operations. Thus smart machines and gadgets are given birth that is made â€Å"artificially intelligent† ("How Powerful AI Technology Can Lead to Unforeseen Disasters", 2017). The basic building phenomenon of these types of machines lies on uninterrupted interaction among various objects. Since AI has been intruding everyday life of human beings, arguments has been rising about the benefits and potential risks. There have been various non-ethical issues that has originated. The first problem is about the inequality. There has been a requirement to measure the way in which AI could distribute wealth. There has been a problem about the safeguarding process as AI does any blunder. This scenario is referred to as the â€Å"artificial stupidity†. The AI biases should also be eradicated. Hence methods should be found out regarding this. The AI exerts requirements to keep it protected from adversaries. The approach to secure AI from the outcomes that were not desired is another non-ethical area to think. 4. The suffering mitigation has created various obstacles regarding the ethics in AI. Other problems have risen about the risks of the negative consequences. All these impacts has imposed effects on everybody’d life in overall. The AI has indulging the privacy rights of individuals. It has got the freedom in accessing data. Many jobs at present are been getting overthrown by AI due to its rise. This has affected the â€Å"bread-and-butter† of many doctors, accountants and lawyers. Reallocation of jobs is found by the low-skilled workers that has no acceptance by computerization (Strong, 2016). The â€Å"data expertise† has become more significant in exponential manner. Various companies are imposing cyber securities in their defence sectors and areas that need the intelligence priorities. The AI has been expected to deliver opportunities throughout the world on technological parities. Further AI would also be seen to create contents as its primary concern (Nilss on, 2014). 5. Thus it was seen that the AI would be capturing the professions of people. For example let the self-driving trucks be considered. This has the capability to choose the methods to decrease the accident risks more efficiently. Conversation and relationship of human beings could be modelled better through the AI bots. The attention and kindness delivered by the human beings is been limited by the experience they have gathered throughout the life. Infinite resources could be channelled by the AI bots to build relationships virtually. The human beings are staying at the zenith of the food-chain because of its ingenuity and intelligence (Luxton, Anderson & Anderson, 2015). As the similar benefits are been provided by AI, the traditions of human civilization has been facing shattering. This instance is identified as the â€Å"singularity† when the human species would fall short of the entitlement that they are the most intelligent animal on this earth. The secrets underpinning to the conscious experience has been a serious area for research for the neuroscientists. The humans only make sense of the primary ground to get aversion and rewards (Eran Abramson, 2017). Thus an inferiority complex has been originating in the mind of humans as the AI is been seen to surpass them different fields. 6. To make sense of the world by AI, appropriate approaches of ethics are to be imposed as principles. There have been many school thoughts. These ideologies differ in answering and formulating the fundamental queries. The â€Å"Normative† determination of the ethics tries to resolve the expected behaviour of human beings (LaFollette, 2014). This has been depending on the â€Å"Descriptive† logistics to a wide extent. The descriptive arguments have been important like the normative principles. The researchers and the designers must impose AI in such a way that it could acquire the ability to describe different scenarios regarding ethics. Further it should perform the rendering of judgements. 7. In order to compromise with the problems 3 important orientations are been required to be endorse for AI. There have been the â€Å"Utilitarianism† or â€Å"Consequentialism†, â€Å"Virtue Ethics† and â€Å"Deontological Ethics† (Burton et al., 2017). The machines designed with AI perform various tasks in the real world. It can work as software agents and perform decision making very quickly. It maintains large provender of finance in everyday life. However, there has been rise in concern about its empathies and judging of ethical conflicts. The problems are sought by different online researches.   In the field of ICT or â€Å"Information and communication technology†, AI has been a subject of debate for the rising ethical dilemmas. The livelihood of humans under the management of this complex intelligent system is proved to an important ethical issue. The theory of utilitarianism could be further adopted for representing upgraded preferences in different levels of affairs. Burton, E., Goldsmith, J., Koenig, S., Kuipers, B., Mattei, N., & Walsh, T. (2017). Ethical Considerations in Artificial Intelligence Courses.  arXiv preprint arXiv:1701.07769 Cohen, P. R., & Feigenbaum, E. A. (Eds.). (2016).  The handbook of artificial intelligence  (Vol. 3). Butterworth-Heinemann. Eran Abramson, K. (2017). Ethical dilemmas in the age of AI. VentureBeat. Retrieved 3 May 2017, from https://venturebeat.com/2016/12/15/ethical-dilemmas-in-the-age-of-ai/ Ethical Issues In Advanced Artificial Intelligence. (2017). Nickbostrom.com. Retrieved 3 May 2017, from https://www.nickbostrom.com/ethics/ai.html How Powerful AI Technology Can Lead to Unforeseen Disasters. (2017). Fortune.com. Retrieved 17 March 2017, from https://fortune.com/2017/02/06/artificial-intelligence-ethics-disasters/ Luxton, D. D., Anderson, S. L., & Anderson, M. (2015). Ethical Issues and Artificial Intelligence Technologies in Behavioral and Mental Health Care.  Artificial Intelligence in Behavioral and Mental Health Care, 255. Nilsson, N. J. (2014).  Principles of artificial intelligence. Morgan Kaufmann. Pistono, F., & Yampolskiy, R. V. (2016). Unethical Research: How to Create a Malevolent Artificial Intelligence.  arXiv preprint arXiv:1605.02817. Strong, A. I. (2016). Applications of Artificial Intelligence & Associated Technologies.  Science [ETEBMS-2016],  5, 6. Top 9 ethical issues in artificial intelligence. (2017). World Economic Forum. Retrieved 17 March 2017, from https://www.weforum.org/agenda/2016/10/top-10-ethical-issues-in-artificial-intelligence/

The day the world took off Essay Example | Topics and Well Written Essays - 1000 words

The day the world took off - Essay Example This method of layout may seem odd to many but it is ideal for what the producer is trying to outline. The producer’s goal is to explain to the viewers what really happened and the factors that triggered these developments to happen. This format is excellent because basically, the producer is not documenting historical events; the film is an inquiry of why things turned out to be the way they are currently. This method however aids curiosity since when revolution questions pop into ones mind on why certain events occurred in history he or she tends to work backward rather than forward looking for the explanations and the causes that occurred prior to the event in the question. The films give out the very original and insightful explanations for a number of the key questions of Industrial Development. Some of these questions include; the reasons behind Industrial Revolution not happening in China rather than Europe since China was more promising than Europe a few years before. Why did some regions fall behind Asia and Europe in terms of Industrial Revolution , such as Pre-Columbus America and Africa?, and why did the development occurred in British and not in promising, technologically advanced, and powerful nations such as European countries. This film gives answers to these queries and many others. Many people have read many historical books and came up with fairly knowledge of the happening of industrial revolution events but this six films helps the viewer understand the industrial revolution in a clearer way.... Why did some regions fall behind Asia and Europe in terms of Industrial Revolution , such as Pre-Columbus America and Africa?, and why did the development occurred in British and not in promising, technologically advanced, and powerful nations such as European countries. This film gives answers to these queries and many others. Many people have read many historical books and came up with fairly knowledge of the happening of industrial revolution events but this six films helps the viewer understand the industrial revolution in a clearer way. Whereas going through many historical books will give one the development explanation and why certain historical events occurred in a very short term duration of maybe ten to twenty years, watching these films gives one a broad picture of industrial revolution and its cultural, technological, and social evolution. Having the big evolutionary picture in mind helps one to frame all historic books he or she have read and fit them in the human histor y big picture. This six part film series about history commissioned by Channel 4 teaches student about essential educational information on how technology advanced and why this advancement transforms various regions of the world and not others. For instance, why did China being the world’s greatest history of inventions, did not advance before West technologically? Why Japan abandoned the wheel technology? In addition, the reasons why the rain-swept European island off the coast become the technological revolution hub that would transform the entire world. This landmark series film of the Industrial Revolution origins challenges traditional outlooks of one of the main dramatic centuries in human being history.

Marketing. Unique home dcor items Essay Example | Topics and Well Written Essays - 750 words

Marketing. Unique home dcor items - Essay Example Unique home decor items are a decoration company that specializes in all kinds of home furnishings. Marketing is fundamental to growth of any business venture and we as a company have decided to venture into search engine marketing as one of the platforms we belief will enable us reach majority of our customers and by extension foster our upcoming company. Specifically we have decided to use search engine optimization, search advertising and other directories marketing in our search engine marketing. Jupiter communications consumer survey data observes that 81 % of people who are regular internet users locate websites through the use of search engines. The article further indicates that 54% of online shoppers who are experienced in shopping through the internet mainly rely on search engines when locating for a product to purchase on the internet. IMT strategies further assert that online search engines have provided more awareness for websites than other advertisement platforms such as television, radio or newspapers. 80 % of online search program users locate whatever they are looking for as soon as the third page. Sale leads which are made from main phrases and words searches are always the best qualified and also they have the highest buying probability. Regular search engine advertising is therefore fundamental in increasing a company’s chases of improving sales of products and services considering the importance of search engines to internet users. Any successive online advertising campaign must begin with firm search engine advertising. ... This is fundamental especially for upcoming companies that want to grow business at a faster rate it’s on this premise that we have chosen search engine marketing as an ideal platform for advertising our products. Search engine optimization For us to be able to attract customers, we need to foster the interaction of our website with users and search engines such as yahoo, Google, dogpile and many others. Search engine optimization involves building small modifications to key areas of our website. Whilst viewed in isolation, the modifications may appear like incremental improvements, however, when put together, they many have ideal impact on our websites customer understanding and performance. For us to be able to have a competitive advantage over our main rivals, we must identify what’s important for the clients of our website. These are the key consumers of our products and search engines should be able to display products of interest to our customers. For us to optimi ze our website, we need to do a variety of tasks such as creating accurate page titles, improvement of uniform resource locators structure, giving quality content to our customers, making good use of robots.txt and making use of free webmaster tools. Page titles are fundamental and for us to remain competitive we must make them unique. Key details of our company such as the name of our business, physical location, and physical address will be put on our home page. An important consideration that we as a company will make is to ensure that titles are brief, descriptive, simple language that visitors can understand and free of ambiguity. We will also use meta tags for giving summary of what is contained in each page of our website.

Reading Reflection Assignment Example | Topics and Well Written Essays - 250 words

Reading Reflection - Assignment Example One of the most important consequences of the globalization process has been the multi-cultural environment of the communities. It has therefore made the role of community development practitioner a highly desirable and essential one. Social workers are also paid employee and their work environment should also come under the purview of ESA so they are not exploited in terms of working environment or minimum wages or even due to any diversity issues. I am also highly distressed that OHSA is indifferent to the working conditions of servants who work in the private residents. People working as servants in the residences of rich are more vulnerable to physical, mental and financial exploitation. It is important that all types of working people who get paid should be protected by the state’s employment laws, irrespective of conditions, whatsoever. Indeed, as a social worker, my first priority would be fighting for the rights of the ‘servants’ who have a right to basic minimum wages and secured employment

Marketing (branding) Essay Example | Topics and Well Written Essays - 500 words

Marketing (branding) - Essay Example Firstly, branding is an elementary method of strategizing a firms’ position within the market that involves the entire aspects of the firms. Although branding is a task of the marketing department, it cannot be kept restrained to that department alone. Secondly, a brand has to be the carrier of a firm’s value and at the same time the value has to be explained in such terms which can be adapted by the consumers (Randall, G., â€Å"Branding: A Practical Guide to Planning Your Strategy†). Branding as a Business Policy â€Å"Functions, differences, image and source† are considered as the four dimensions of brand that eventually shapes the essence of brands. The brand identification becomes strong as a result of uniformity among the above mentioned dimensions. If it happens that cohesion among the dimensions is not strong and any one dimension among those is sending ambiguous indications to the market, then the essence of the brand gets hampered as the customer s perceive confusing notion about the brand (Randall, G., â€Å"Branding: A Practical Guide to Planning Your Strategy†). Source: (Randall, G., â€Å"Branding: A Practical Guide to Planning Your Strategy†).

Analysis paper - social media Essay Example | Topics and Well Written Essays - 750 words

Analysis paper - social media - Essay Example networking sites such as Facebook, Twitter, LinkedIn, Google+, Instagram and other social platforms have been found to be the major causes of loneliness among many people all over the world. This paper is a critical analysis of Stephen Marche’s argument that the use of Facebook tends to promote people’s preference for loneliness through solitude and isolation. In achieving this, I have discussed the contributions of Facebook on personal loneliness among various groups of people across the world. Among the key social networking sites commonly used today, Facebook, takes the largest share of online users compared to other social networking sites aforementioned. It is common to find people of different ages, academic levels, and social status deeply glued on Facebook, chatting, posting, writing comments on other friends’ posts or doing the mere liking of posts and comments made by their acquaintances. Lecturers have complained of deteriorating performances in their subjects even by their favorite students due to the influence of technology (specifically social networks). Besides, affecting their performances in various courses, fondness with social networking sites has increasingly isolated friendship ties between various students and their close allies. Solitude is not a recent phenomenon in the society. The feeling has long been in existence since the advent of humanity. The perception and causes of solitude are, however, its most common determinant. Different from the traditional forms and causes of solitude, the current causes are self-inflicted other than natural. The natural conditions of solitude are seamlessly endurable since they were somehow beyond the reach of the victims. The need to express oneself as a move to defend ego and register high sensation among peers and friends keeps most Facebook users glued to their social sites trying to compose and post suitable posts and comments that would resonate appropriately with their acquaintances. The

Criminal Conspiracy Essay Example | Topics and Well Written Essays - 1250 words

Criminal Conspiracy - Essay Example & Scheb, (2011), the main aim for the reformation of this system was that it was to temporarily curb the pending review and reform the law relating to fraud, offensiveness and indecency as well as shaping the view of society as a whole. The law has now been reformed by the Fraud Acts in which the government waits to see how the law operates so as to come up with relative changes or abolish common law conspiracy to defraud. International trade has also seen various cases of fraud and the United Stated has moved in to combat such as well as get rid of some of the practices such as washing dirty money that comes with many conspiracy cases. Major problems were experienced in the early years after Acts over how the preserved common law conspiracy to defraud dovetailed with the new statutory conspiracy to commit a crime as frequently, an agreement to defraud will necessarily involve an agreement to commit a substantive offence entailing dishonesty such as theft or the new offence of fraud under the Fraud Act. A typical example would be when A and B agree a scheme to dupe people into investing money in a non-existent company intending to disappear with the money subscribed. To do this would be to certainly agree to defraud the investors, but it will also be an agreement to commit the crime of fraud by false representation in benefit of an individual, (Levy, Karst & Winkler, 2000). According to the Missouri revised statutes, a person is guilty of conspiracy with another person to commit an offense it he agrees with another person that one of them or both engage in a conduct that constitutes conspiracy. Conspiring also with a third party knowingly will also make the other two parties guilty of conspiracy whether the identities are known or not. Further conspiracy may be committed by a person conspiring to commit a number of offences that have the same results as conspiracy on the other hand no one shall be convicted if he prevented the accomplishment of the objectives of

Analysis paper - social media Essay Example | Topics and Well Written Essays - 750 words

Analysis paper - social media - Essay Example networking sites such as Facebook, Twitter, LinkedIn, Google+, Instagram and other social platforms have been found to be the major causes of loneliness among many people all over the world. This paper is a critical analysis of Stephen Marche’s argument that the use of Facebook tends to promote people’s preference for loneliness through solitude and isolation. In achieving this, I have discussed the contributions of Facebook on personal loneliness among various groups of people across the world. Among the key social networking sites commonly used today, Facebook, takes the largest share of online users compared to other social networking sites aforementioned. It is common to find people of different ages, academic levels, and social status deeply glued on Facebook, chatting, posting, writing comments on other friends’ posts or doing the mere liking of posts and comments made by their acquaintances. Lecturers have complained of deteriorating performances in their subjects even by their favorite students due to the influence of technology (specifically social networks). Besides, affecting their performances in various courses, fondness with social networking sites has increasingly isolated friendship ties between various students and their close allies. Solitude is not a recent phenomenon in the society. The feeling has long been in existence since the advent of humanity. The perception and causes of solitude are, however, its most common determinant. Different from the traditional forms and causes of solitude, the current causes are self-inflicted other than natural. The natural conditions of solitude are seamlessly endurable since they were somehow beyond the reach of the victims. The need to express oneself as a move to defend ego and register high sensation among peers and friends keeps most Facebook users glued to their social sites trying to compose and post suitable posts and comments that would resonate appropriately with their acquaintances. The

President Clintons Essay Example for Free

President Clintons Essay DeMan (1988) argued that most of the problems and hindrances to Implementing GIS in the earlier days of this technology are rooted in organisational and not technical. Understanding the organisation within which GIS are to function is fundamental to understanding the challenges of development and implementation. (Peuquet and Bacastow 1991) Peuquet and Bacastow (1991) examined the U. S. Armys digital topographic support systems (DTSS). The issues looked into were the organisational context, the elements of the development, history of the system, the recognition of some fundamental factors that had frustrated the development of DTSS. What they discovered were: For Organisational commitment to change- effective organisation of GIS needs not only people able to employ the technology but also people willing to employ the technology. The willingness depends on both the individuals and the organisation, this to overcome the long and pervasive resistance to innovation within both government and business (Morrison1966) Development of GISs is a mutual efforts- Management at all levels, as well as the prospective end-user must actively be involved through all the phases of the development process. A true appropriate functional requirement can only be derived with the detailed knowledge of the organisation uniquely possessed by those within the organisation. Sahay and Walsham (1996) identify factors and conditions under which GIS implementation is impeded or enabled, which they term as inhibiting and enabling factors respectively. INHIBITING FACTORS Data: This relates to its availability on appropriate scales, usability problems because of the over dependence on remotely-sensed data, quality problems due to maps being outdated, and non-standardised format of data that are not supported by standard software. Manpower: reflects an acute shortage of trained manpower that has the ability to understand and use GIS, and the general lack of awareness of GIS, especially among the planners. The dominance of GIS technocrats contributes to organisational issues being made subservient to technical concerns during implementation. Structure: relates to decision-making styles and the forms of developing country organisations decision-making (normal central), left to officials with inadequate knowledge about the technology and are responsible for taking critical decisions related to implementation. The sect oral form of organisation, the lack of appropriate policies to enable co-ordination, often leads to duplication of efforts. Financial: proves constraints in acquiring and maintaining GIS systems, also restricts the development and maintenance of training and research programmes . It is discovered that finding of a GIS project often comes as a pat of an aid package and the long times involvement in implementing GIS makes it difficult to provide sustained funding. ENABLING FACTORS Approaches: development of approaches that provides sustenance and by developing local expertise that would take over from the expatriates. Practices: development practices that smoothen transition of people from their existing ways of doing work to using GIS. For example enabling users to receive prior exposure to mapping systems and allowing systems development to take place in an incremental and evolving manner. Institutional Mechanisms: appropriate policy level initiatives around GIS . For example private companies and international aid agencies to aid in establishment of national level GIS institutions that would contribute to the development of local expertise. Sahay and Walsham (1996) basing their research of implementation of GIS in India, on the theoretical framework for their work was developed, using the concept social context of social context and processes, implementation and the linkages between context and process. Based on current thinking in IS implementation research (Walsham 1993). The Social context refers to conditions which are antecedent or given to the process for example the national culture of the country in which the system is being implemented. Implementation Process: this includes the adoption of decisions installation of apiece of hardware, acquisition, utilisation, acceptance or rejection of the GIS within the organisational context. Linkage between context and process: understanding of the interaction between the two. The social context may both enable and constraint the implementation process to evolve in certain ways, which can reinforce or reshape the existing, conditions. 5. 5. 2 PUBLIC ACCESS TO GEOGRAPHIC DATA In Europe, a European commission Directives of April 1990) required that all official agencies of all members states must make available all their environmental holdings of information to the general public a t reasonable cost (CEC1990). It is argued that it is not clear what constitutes environmental information, but certainly topographical information would seen to be a necessary part. Nor is it clear what constitutes reasonable cost except in so far as some organisation in any country should expect to Price its products in this category much more highly than other organisations in the same country or in others within the European Community. Geographical data and information is derived by aggregation to areas from bureaucratically compiled records pertaining to individuals, however some geographical data are not in aggregate form and their supply to a third party may then transgress regulations on privacy. However legislation on privacy constraints the uses to which such data may be put only when it is held in computer form. It is accepted generally that access to some geographical data may not be appropriate for example data created for military purposes. Many countries show immense differences in practice currently exist in data dissemination and policies. Many of the European countries are inclined to recoup as much as possible while U. S. A. Sees that almost free provision of federal government data as an entitlement of the citizen and as a precaution against the garnering of power by cliques through their sole access to information It seems no one has yet found a logical basis for charging for the use of topographic data. The price elasticity of geographical information is limited, especially where competitive products exist and except where the use of official products is required by statute. It is note that the development of brokering and legal advice services for geographical data seems very probable and this is likely to flourish on a national basis. NATIONAL SPATIAL DATA INFRASTRUCTURES Government agencies are involved as main external providers of geographical information for most operational applications of GIS, they also exert a profound influence on national developments which resulted in a phenomenon, Rhind (1996,1998) called a cocktail of laws, policies, conventions and precedents, which determines the availability and price of spatial data (Masser 1999). Traced back to the mid 60s the trend in which many governments throughout the world began to think more strategically about information needs, data collection, and the resources needed to deliver information to a wider markets; the potential of computer, cased surveying and mapping systems for creating multi-user, multi-purpose databases for the public administration was recognised. This vision was lost in the 70s and early 80s as the emphasis of how as spatial information systems were implemented for a wide variety of purposes within traditional institutional frameworks. (McLaughlin 1991 cited in masser1999). Later the focus shifted back to matters of geographical information and its use in society in the late 80s. TableI: the first generation of national data infrastructures. The table shows titles of some countries national initiatives, even though the terms used very from country to country three elements are of common: They are explicit national in nature; Refer to geographic information, spatial data, geospatial data, or in one case, to land information; Refer to terms such as infrastructure, system or framework, which imply the existence of some form of co-ordination mechanism for policy formulation and implementation purposes. They are term the first generation of national spatial data infrastructures (NSDI) These first generation NSDI have differences in terms of geography, levels of economic development and systems of government. DRIVING FORCES TO ESTABLISHMENT OF INFRASTRUCTURES Masser (1999) argues that two basic themes underlie these national spatial data infrastructures which are: growing importance of geographical information in the coming age of digital technology; and need from some form of government intervention to co-ordinate data acquisition and availability, Reports of the interest of some chief executives on these themes are: President Clintons Executive order for the National spatial data Infrastructure: Geographic information is critical to promote economic development, Improve our stewardship of natural resources and to protect the environment. Modern technology now permits improved acquisition, distribution, and utilisation of geographic (or geospatial) data and Mapping . (Executive office of the president 1994)

Design Of Wastewater Treatment Plant Environmental Sciences Essay

Design Of Wastewater Treatment Plant Environmental Sciences Essay Industrial wastewater treatment covers the mechanisms and processes used to treat waters that have been contaminated in some way by industrial or commercial activities prior to its release into the environment or its re-use. It involves mainly three stages, called primary, secondary and tertiary treatment. Activated sludge process can be used to treat the wastewater produces from Oushadi Ayurvedic Pharmaceuticals. Contaminants include oils, particulate solids, materials having high concentrations of biochemical oxygen demand (BOD) and suspended solids (SS). Primary treatment consists of temporarily holding the sewage ,where heavy solids can settle to the bottom while oil, grease and lighter solids float to the surface. The settled and floating materials are removed and the remaining liquid may be discharged or subjected to secondary treatment. One major problem faced by Oushadi was the complete removal of oil from wastewater and this posed a threat to the use of treated water for the ir boilers. Secondary treatment removes dissolved and suspended biological matter. Secondary treatment is typically performed by natural, water-borne micro-organisms in a managed habitat. Secondary treatment may require a separation process to remove the micro-organisms from the treated water prior to discharge or tertiary treatment. Tertiary treatment is sometimes defined as anything more than primary and secondary treatment. Comprising over 70% of the earths surface, water is undoubtedly the most precious natural resource that exists on our planet. Recycling of wastewater in industries is therefore a process, which is a necessity rather than a luxury. Wastewater treatment is the process of removing contaminants from wastewater. It includes physical, chemical, and biological processes to remove physical, chemical and biological contaminants. Its objective is to produce a waste stream (or treated effluent) and a solid waste or sludge suitable for discharge or reuse back into the environment. This material is often inadvertently contaminated with many toxic organic and inorganic compounds. Wastewater can cause contamination of ground water, lakes, streams and rivers. It wastes and decreases the amount of potable water available on earth, causes an imbalance in aquatic ecosystems and wastes the nutrients contained in wastewater by not recycling them. Many industries use large volumes of water in their manufa cturing operations. Because some of this water becomes contaminated, it requires treatment before discharge. Improvements in determining the effects of industrial waste discharges have led to the adoption of stringent environmental laws, which define the degree of treatment necessary to protect water quality. Discharge permits, issued under the National Pollutant Discharge Elimination System (NPDES), regulate the amount of pollutants that an industry can return to the water source. The permitted quantities are designed to ensure that other users of the water will have a source that meets their needs, whether these needs are for municipal water supply, industrial or agricultural uses, or fishing and recreation. Consideration is given to the feasibility of removing a pollutant, as well as the natural assimilative capacity of the receiving stream. This assimilative capacity varies with the type and amount of pollutant. Wastewater treatment plants are designed to convert liquid wastes into an acceptable final effluent and to dispose of solids removed or generated during the process. In most cases, treatment is required for both suspended and dissolved contaminants. Special processes are required for the removal of certain pollutants, such as phosphorus or heavy metals. Wastewater can be recycled for reuse in plant processes to reduce disposal requirements. This practice also reduces water consumption. Sahradaya College Of Engineering Technology, Kodakara 1 Design Of Wastewater Treatment Plant 1.1 POLLUTANTS IN WASTEWATER Organic Compounds The amount of organic material that can be discharged safely is defined by the effect of the material on the dissolved oxygen level in the water. Organisms in the water use the organic matter as a food source. In a biochemical reaction, dissolved oxygen is consumed as the end products of water and carbon dioxide are formed. Atmospheric oxygen can replenish the dissolved oxygen supply, but only at a slow rate. When the organic load causes oxygen consumption to exceed this resupply, thus dissolved oxygen level drops, leading to the death of fish and other aquatic life. Under extreme conditions, when the dissolved oxygen concentration reaches zero, the water may turn black and produce foul odours, such as the rotten egg smell of hydrogen sulphide. Organic compounds are normally measured as chemical oxygen demand (COD) or biochemical oxygen demand (BOD). Nutrients Nitrogen and phosphorus are essential to the growth of plants and other organisms. However, nitrogen compounds can have the same effect on a water source as carbon- containing organic compounds. Certain organisms use nitrogen as a food source and consume oxygen. Phosphorus is a concern because of algae blooms that occur in surface waters due to its presence. During the day, algae produce oxygen through photosynthesis, but at night they consume oxygen. Solids Solids discharged with a waste stream may settle immediately at the discharge point or may remain suspended in the water. Settled solids cover the bottom-dwelling organisms, causing disruptions in population and building a reservoir of oxygen-consuming materials. Suspended solids increase the turbidity of the water, thereby inhibiting light transmittance. Deprived of a light source, photosynthetic organisms die. Some solids can coat fish gills and cause suffocation. Sahradaya College Of Engineering Technology, Kodakara 2 Design Of Wastewater Treatment Plant Acids and Alkalies The natural buffering system of a water source is exhausted by the discharge of acids and alkalies. Aquatic life is affected by the wide swings in pH as well as the destruction of bicarbonate alkalinity levels. Metals Certain metals are toxic and affect industrial, agricultural, and municipal users of the water source. Metals can cause product quality problems for industrial users. Large quantities of discharged salts necessitate expensive removal by downstream industries using the receiving stream for boiler makeup water. The contaminants in wastewater are removed by physical, chemical and biological methods. The specific method are classified as physical unit operations, chemical unit processes and biological unit processes. 1.2 Unit Operations and Process in Wastewater Treatment TABLE 1.1 Operations and Process in Wastewater Treatment Contaminant Unit Operations/ Processes Classifications Suspended solids Screening Sedimentation Floatation Filtration Physical Biodegradable Organics Activated Sludge Trickling Filters Rotating Biological Contactors Biological Phosphorus Lime Coagulation Chemical Heavy Metal Chemical Precipitation Chemical Sahradaya College Of Engineering Technology, Kodakara 3 Design Of Wastewater Treatment Plant CHAPTER 2 WASTEWATER CHARACTERISTICS 2.1 WASTEWATER CHARACTERISTICS To design a treatment process properly, characterization of wastewater is perhaps the most critical step. Wastewater characteristics of importance in the design of a treatment process can be grouped into the following categories:  · Temperature  · pH  · Colour and Odour  · Carbonaceous substrates  · Nitrogen  · Phosphorous  · Chlorides  · Total and volatile suspended solids (TSS and VSS)  · Toxic metals and compounds  · Density  · Oil grease  · Alkalinity 2.1.1 Temperature: The temperature of wastewater is commonly higher than that of the local water supply, because of the addition of warm water from household activities. As the specific heat of water is much greater than that of air, the observed wastewater temperatures are higher than the local air temperatures during most of the year and are hotter only during the hottest summer months. Depending on the location and time of the year the effluent temperatures can either higher or lower than the corresponding influent values. 2.1.1.1 Effect of temperature The temperature of water is a very important parameter because of its effect on chemical reactions and reaction rates, aquatic life, and the suitability of the water for beneficial purposes. In addition, oxygen is less soluble in warm water than in cold water. The increases in rate of biochemical reactions that accompanies an increase in temperature, combined with the decrease in the quantity of oxygen present in surface waters, can often cause serious depletions in dissolved oxygen concentrations in summer months. Optimum temperatures for bacterial activity are in range from 25 to 35oC.Aerobic digestion and nitrification stops when the temperature rises to 50oC. When the temperature drops to about 15oC, methane producing bacteria become quite inactive and at about 5oC, the autotrophic nitrifying bacteria practically Sahradaya College Of Engineering Technology, Kodakara 4 Design Of Wastewater Treatment Plant cease functioning. At 2oC, even the chemo heterotrophic bacteria acting on carbonaceous material become essentially dormant. 2.1.2 pH: The hydrogen ion concentration is an important quantity parameter of both natural waters and wastewaters. The usual means of expressing the hydrogen ion concentration is as pH, which is defined as the negative logarithm of hydrogen ion concentration. The concentration range for the existence of most biological life is quite narrow and critical typically 6 to 9. Wastewater with a extreme concentration of hydrogen ion is difficult to treat by biological means, an if concentration is not altered before discharge, the wastewater effluent may alter the concentration in the natural waters. For treated effluents, discharged to the environment the allowed pH range usually varies from 6.5 to 8.5. The pH of fresh domestic waste water is slightly more than that of the water supply to the community. However, the onset of septic conditions may lower the pH while the presence of industrial wastes may produce extreme fluctuations. 2.1.3 ODOUR AND COLOUR: Fresh domestic waste water has slightly soapy and earthy odour and cloudy appearance depending upon its concentration, With the passage of time, the waste water becomes stale, darkening in colour with a pronounced colour due to microbial activity. 2.1.3.1 Odour: Odours are usually caused by gases produced by the decompositions of organic matter or by substances added to the waste water. Fresh wastewater has a distinctive, somewhat disagreeable odour which is less objectionable than the odour of wastewater which has undergone anaerobic decomposition. The most characteristic odour of stale or septic wastewater is hydrogen sulfide. Odours have been rated as the foremost concern of public relative to wastewater treatment facilities. Within the past few years, the control of odour has become major consideration in the design and operation of wastewater collection, treatment and disposal facilities, especially with respect to public acceptance of these facilities. Effect of Odours: The importance of odours at low concentrations in human terms is related primarily to psychological stress they produce rather than to the harm they do to the body. Offensive odours can cause poor appetite, lower water consumption, impair respiration, nausea and vomiting and mental perturbation. Some odorous compounds are toxic at elevated concentrations. Sahradaya College Of Engineering Technology, Kodakara 5 Design Of Wastewater Treatment Plant 2.1.3.2 Colour: Historically, the term condition was used along with composition and concentration was used to describe waste water. Conditions refer to the age of wastewater, which is determined qualitatively by its colour and odour. Fresh wastewater is usually a light brownish grey colour. However as the travel time in collection system increases, and more anaerobic conditions develop, the color of waste water changes sequentially from grey to dark grey and ultimately black . When the color of wastewater is black, the wastewater is described as septic . In most cases the grey , dark grey and black color of wastewater is due to formation of metallic sulphites which form as the sulphide produced under anaerobic conditions react with metals in the wastewater. 2.1.4 CARBONACEOUS CONSTITUENTS: Carbonaceous constituents are measured by BOD, COD or TOC analyses. While the BOD has been the common parameter to characterize carbonaceous material in wastewater, COD is becoming more common in most current comprehensive computer simulation design models. 2.1.4.1 Biochemical Oxygen demand: The BOD test gives a measure of the oxygen utilized by bacteria during the oxidation of organic material contained in a waste water sample. The test is based on the premise that all the biodegradable organic material contained in the wastewater sample will be oxidized to CO2 and H2O, using molecular of oxygen as the electron acceptor. Hence, it is a direct measurement of oxygen requirements and an indirect measure of biodegradable organic matter. 2.1.4.2 Chemical oxygen demand: The COD test is based on the principal that most organic compounds are oxidized to CO2 and H2O by strong oxidizing agents under acid conditions. The measurement represents the oxygen that would be needed for aerobic microbial oxidation, assuming that all organics are biodegradable. 2.1.4.3 Total Organic Carbon: The total carbon analyzer allows a total soluble carbon analysis to be made directly on an aqueous sample. In many cases TOC can be correlated with COD and occasionally with BOD values. Sahradaya College Of Engineering Technology, Kodakara 6 Design Of Wastewater Treatment Plant Table 2.1: Definition of Solids Found in Wastewater Test Description The residue remaining after a wastewater Total Solids (TS) Total Volatile Solids(TVS) sample has been evaporated and dried at a specified temperature (103-105oC). Those solids that can be volatilized and burned off when the TS are ignited (500 ±50 oC). oTotal Fixed Solids (TFS) The residue that remains after TS are ignited (500 ±50 C). Portion of the TS retained on a filter with a specified pore size, measured after being dried at a specified temperature (105oC). The Total Suspended Solids (TSS) Volatile Suspended Solids (VSS) Settle able Solids filter used most commonly for the determination of TSS is Whatman glass fiber filter which has a nominal pore size of about 1.58 µm. Those solids that can be volatilized and burned off when the TSS are ignited (500 ±50 oC). Suspended solids, expressed as mL/L, that will settle out of suspension with in a specified period of time. Sahradaya College Of Engineering Technology, Kodakara 7 Design Of Wastewater Treatment Plant CHAPTER 3 STAGES OF WASTEWATER TREATMENT 3.1 STAGES OF WASTEWATER TREATMENT 1) Preliminary Treatment: Removal of wastewater constituents such as rags, sticks, floatable grit and grease that may cause maintenance or operational problems with treatment operations, process and ancillary systems. 2) Primary treatment: Removal of a portion of suspended solids and organic matter from the wastewater. 3) Advanced Primary: Enhanced removal of suspended solids and organic matter from the wastewater typically accomplished by chemical addition to wastewater. 4) Secondary treatment : Removal of biodegradable organic matter (in solution or suspension) 5) Secondary with nutrient removal: Removal of biodegradable organics, suspended solids and nutrients. (N2, P or both N2 and P). 6) Tertiary treatment: Removal of residual suspended solids (after secondary treatment) usually by granular medium filtration or micro screens. Disinfection is also typically a part of tertiary treatment. Nutrient removal is often included in this definition. 7) Advanced Tertiary: Removal of dissolved and suspended materials remaining after normal biological treatment when required for various water reuse applications. 3.2TREATMENT PROCESS FLOWSHEET: Depending on the contaminants to be removed, an almost limitless number of process combinations can develop using the unit operations and process. The term flow sheet is used to describe particular combinations of unit operations and process used to achieve a specific treatment objective. Apart from the analysis of the technical feasibility of the individual treatment methods, the exact flow-sheets configuration will depend on factors such as (1) the needs of the of the clients needs, (2) the designers past experience, (3) regulatory agency policies on the application of specific treatment methods, (4) the availability of equipment suppliers, (5) what use can be made of existing facilities, (6) the availability of qualified operating personnel, (7) initial construction costs and (8) future operation and maintenance costs. Sahradaya College Of Engineering Technology, Kodakara 8 Design Of Wastewater Treatment Plant The Process Flow Sheet proposed in this project for the wastewater treatment is as shown below : Figure 3.1: Process Flow Sheet Table 3.1: LEVELS OF WASTEWATER TREATMENT TREATMENT LEVEL DESCRIPTION Removal of wastewater constituents Such as Preliminary rags,sticks, floatables,grit and grease that may cause maintenance or operational problems with the treatment operations. Primary Removal of apportion of the suspended solids and organic matters from wastewater. Enhanced removal of suspended solids and Advanced Primary organic matters from wastewater typically accomplished by chemical addition or filtration. Secondary Removal of biodegradable matters and suspended solids Secondary with Nutrient removal Removal of biodegradable organics and nutrients. Tertiary Removal of residual suspended solids usually by granular medium filtration or micro screen Sahradaya College Of Engineering Technology, Kodakara 9 Design Of Wastewater Treatment Plant CHAPTER 4 LITERATURE REVIEW 4.1 SCREENING The first unit operation generally encountered in wastewater is screening. A screen is a device with opening, generally of uniform size, that is used to retain solids found in the influent wastewater to the treatment plant. The principle role of screening is to remove coarse material from the flow stream that could damage subsequent process equipment, reduce overall treatment process reliability and effectiveness and contaminate waterways. Fine screens are sometimes used in place of or following coarse screens where greater removal of solids are required to protect process equipment and eliminate materials that may inhibit the beneficial reuse of bio-solids. All aspects of screening, removal, transport and disposal must be considered in the application of screening devices including 1. The degree of screening removal required, because of potential effects of downstream processes 2. Health and safety of operators as screenings contain pathogenic organism that attract insects 3. Odour potential 4. Requirements for handling transport and disposal 5. Disposal options Two general types of screens, coarse screens and fine screens are used in preliminary treatment of wastewater. Coarse screens have clear opening ranging from 6 -150mm, Fine screens have openings ranging less than 6mm. Micro screens will generally have screen opening less than 50 µ m, are used principally in removing fine solids from treated effluents. Bar rack for the removal of coarse solids. 4.2 GRIT REMOVAL Removal of grit from wastewater may be accomplished in grit chambers or by the centrifugal separation of solids. Grit chambers are designed to remove grit, consisting of sand, gravels, cinders or other heavy solid materials that have subsiding velocities of specific gravities substantially greater than those of the organic putrescible solids in wastewater. Grit chamber are most commonly located after the bar screen and before the primary sedimentation tanks. Sahradaya College Of Engineering Technology, Kodakara 10 Design Of Wastewater Treatment Plant Locating grit chamber ahead of wastewater pump when desirable, would involve placing them at considerable depth at added expense. It is therefore deem more economical to pump the wastewater, including the grit to grot chamber located at a convenient position ahead of the treatment plant units, recognising that pumps may require greater maintenance. 4.2.1 Why Grit is removed?  · Prevent wear on pumps  · Accumulation in clarifiers  · Accumulation in aeration tank  · Accumulation in digesters  · Clogging of sludge piping 4.2.2 TYPES OF GRIT CHAMBERS Grit chambers are provided to (1) Reduce formation of heavy deposits in pipelines, channels and conduits (2) reduce the frequency of digester cleaning caused by excessive accumulation of grit (3) Protect moving mechanical equipment from abrasion and accompanying abnormal wear. There are three general type of grit chamber: Horizontal flow either rectangular or square configuration; aerated or vortex type. The aeration type consists of a spiral flow aeration tank where the spiral velocity is induced and controlled by the tank dimension in and quantity if air supplied to the unit. The vortex type consists of cylindrical tank, in which the flow enter tangentially vortex flow pattern; centrifugal and gravitational forces causes the grit to separate. Design of grit chamber is commonly based on removal of grit particles having a specific gravity of 2.65 and wastewater temperature 15.5oC. However analysis of grit removal data indicates the specific gravity ranges from 1.3-2.7. Horizontal Flow Grit Chambers In the horizontal flow type the flow passes through the chamber in a horizontal direction and the straight line velocity of flow is controlled by the dimension of the unit, an effluent distribution gate and a weir at the effluent end. Rectangular and square Horizontal flow grit chambers have been used for many years. Sahradaya College Of Engineering Technology, Kodakara 11 Design Of Wastewater Treatment Plant Typical Design Information for Horizontal Flow Grit Chamber Table 4.1 Item Detention time Horizontal velocity Settling velocity for removal of .21mm material Settling velocity for removal of .15mm material SI Unit Range Typical s 45-90 60 m/s .25-.4 .3 m/min 1-1.3 1.15 m/min .6-.9 .75 % 30-40 36 % 25-50 30 Head loss in a control section as % depth in channel Added length allowance for inlet and outlet turbulence Horizontal- Velocity Grit Chambers: They are controlled by either a  · Parshall flume  · Proportional weir Parshall fume is used more widely due to less head loss than the weir. The flume and weir are also used to measure flow rates. In the chamber, a constant horizontal velocities is maintained by proper cross-sectional geometry of the chamber.  · Horizontal velocity must be adequate to keep the organic matter in suspension.  · Horizontal velocities should be sufficient so as to prevent scouring of settled grit along the bottom of the channel. Values of .23-.38m/s are common. 4.3 FLOW EQUALIZATION Process for water treatment works best with uniform conditions. Shock to the bioprocesses in the form of sudden change in the concentration of nutrients can upsets. If the concentrations or flow rates of the waste vary greatly, dosages for treatment must be constantly be readjusted. Flow equalization is a method used to overcome the operational problems caused by flow rate variation, to improve the performance of downstream process, and to reduce the size and cost of t downstream treatment facilities. Flow equalisation is damping of flow rate variations to achieve a constant or nearly constant flow rate and can be applied in a number of different situations depending on characteristics of collection system. There may be aeration both to keep the fluid from becoming anaerobic and smelly and to biodegrade some of the organic compound present. Sahradaya College Of Engineering Technology, Kodakara 12 Design Of Wastewater Treatment Plant The principle applications are for the equalisation of: 1. Dry weather flow to reduce the peak flow and loads. 2. Wet weather flow in sanitary collection systems experiencing inflow and infiltration. 3. Combined storm water and sanitary system flows. In the line arrangement all of flow passes through equalisation basin. This arrangement can be used to achieve considerable amount of concentration and limits its divert into equalisation basin. Although the pumping requirements are reduced in this arrangement, the amount of constituents concentration damping is considerably reduced. The principle benefits that are cited as derived from application of flow equalisation are: 1. Biological treatment is enhanced, because shock loadings are eliminated or minimised, inhibiting substances can be diluted and pH can be stabilised. 2. The effluent quality and thickening performance of secondary sediment tank following biological treatment is improved consistency in solid loading. 3. Effluent filtration surface area requirements are reduced, filtered performance is improved and more uniform filter back wash cycles are possible by lower hydraulic loading. 4. In chemical treatment, damping of mass loading improves chemical feed control and process reliability. 5. Often the rest of the plant designed with a smaller equipment( less capital investment) because of this improvement in performance. Disadvantage of flow equalisation include  · Relatively large land areas are required.  · Equalisation facilities may have to be covered for odour control near residential area.  · Additional operation and maintenance required  · Capital cost is increased. 4.4 PRIMARY SEDIMENTATION The objective of treatment by sedimentation is to remove readily settle able solids and floating materials and thus reduce the suspended solids content. Primary sedimentation is used as a preliminary step in the further processing of the waste water. Efficiently designed and operated primary sedimentation tanks should remove from 50-70% of the suspended solids and from 25-40% of the BOD. Sedimentation tanks have also been used as storm water retention tanks which are designed to provide a moderate detention period (10-30mins) for overflows from either combined sewers and storms sewers. The purpose of sedimentation is to remove a substantial portion of organic solids that otherwise would be discharged directly to the receiving waters. Sedimentation tanks have also been used to provide detention periods sufficient for effective disinfection of such overflows. Sahradaya College Of Engineering Technology, Kodakara 13 Design Of Wastewater Treatment Plant 4.4.1DESCRIPTION Almost all treatment plants are mechanically cleaned sedimentation tanks of standardized circular or rectangular design. The selection of the type of sedimentation unit for a given application is governed by the size of the installation, by rules and regulations of local control authorities, by local site conditions and by the experience and judgment of the engineer. Two or more tanks have to be provided so that the process may remain in operation when one tank is out of service for maintenance and repair work. RECTANGULAR TANKS Rectangular sedimentation tanks may use either chain and flight solids collectors or travelling bridge type collectors. The solids settling in the tank are scraped solids hoppers in small tanks and transfers troughs in large tanks. In every long unit two collection mechanisms can be used to scrape solids to collection points near the middle of the tank length. Where possible, it is desirable to locate solids pumping facilities close to the collection hoppers. 4.4.2 SEDIMENTATION TANK PERFORMANCE The efficiency of sedimentation basins with respect to removal of BOD and TSS is reduced by 1. Eddy currents formed by inertia of incoming fluid 2. Wind induced circulation cells formed in uncovered tanks 3. Thermal convection currents BOD AND TSS REMOVAL R= Where R expected removal efficiency t- detention time a, b empirical constants 4.4.3 DETENTION TIME The bulk of finely divided solids reaching primary sedimentation tanks is incompletely flocculated but is susceptible to flocculation. Flocculation is aided by eddying motion of the fluid within tanks and proceeds through the coalescence of fine particles at a rate that is a function of their concentration and of the natural ability of the particles to coalesce upon collision. Coalescence of a suspension of solids becomes more complete as time elapses, thus detention time is a consideration in the design of sedimentation tank. Normally primary sedimentation tanks are designed, to provide 1.5-2.5hrs of detention based on the average rate of waste water. Sahradaya College Of Engineering Technology, Kodakara 14 Design Of Wastewater Treatment Plant 4.4.4 SCOUR VELOCITY To avoid the resuspension or stirring of resuspended particles horizontal velocity through the tank should be kept considerably low. The following equation gives critical velocity. ( ) VH=[ ] Where VH Horizontal velocity that will just produce scour, LT-1 (m/s) K Constant that depends on type of material being scoured s Specific Gravit